Give Wings To Your School Franchise Dream

SCHOOL FRANCHISE DREAM

The concept behind picking a school Franchise in India comes with its own set of advantages, encouraging the investors to enter the world of franchising. The potential for a franchise is massive and cannot be penned in a few words.

Do you think this voyage ends only with benefits?

No, as there are many misconceptions related to starting a school, which brings with it a lot f challenges, which often circulate and create more misconceptions.

Therefore, it is advisable to be aware of prevalent misconceptions and find out the actual truth, before venturing into this area.

Let’s find out the most prevalent myths about school franchising which are rampant.

Myth #1

You Lose Your Decision-Making Power

It is often assumed that by taking on a franchise, the decision-making power does not remain with you and that it is the brand that makes all decisions. However, this is not true. Rather,all decisions are taken post discussions and a mutual agreement on the way forward.

Local pulse and preferences are better understood by the experts and this knowledge and experience is what you get when you sign up with a consultancy to take on the franchisee for an educational institution.

Myth #2

Marketing & Advertising Initiatives Are Out of Your League

The marketing and advertising for a specific school are often run from the standards of quality and are further enhanced with franchisee’s significant and invaluable macro business decisions. This  contribution in the journey of how to open a school includes everything from operational matters and customer feedback, to promotional advertising campaigns.

Myth 3

Your Work/Life Balance Goes Haywire

This is more a concern than a misconception and is largely spoken around the franchise business before the process begins for how to start a school in India.

The franchise school comes along with the legacy of quality, curriculum standards and educational parameters, which only need to be integrated into the franchise model. Since the expertise comes from them, you are able to focus on other areas, which give you enough time for yourself, in comparison to starting a school on your own.

These myths are have spread mainly because the sudden mushrooming of schools across the nation have resulted in many shutting down suddenly giving rise to speculations.By being prudent enough to take the help of leading school consultant, like SEL, you will be able to take an informed and accurate decision regarding many aspects that go into setting up a school.

Why Shri Educare Limited?

SEL is the assured solution for acquiring every bit of knowledge for an excellent education system. SEL offers incredible operational support to establish a school provide clarity on Organization Structures, guide you to generate Admissions, and work with your team towards staff and student development.

By collaborating with SEL, you are assured of all the services required to set up a state of the art educational institution, that is as strong in its values, ethos, philosophy, curriculum and pedagogy, as the infrastructure you have built for your school.

Place a query for school franchise at:

contactus@shrieducare.com

+91 124 4529900

 

SHRI PARVARISH” The ABC of Parenting from The Heart “C” – Communicate

Shri Parvarish

The most important thing in communication, is hearing what isn’t said.” – Peter Drucher 

And that is what this segment of ‘SHRI PARVARISH’ is all about – Communication.

Although children today are more articulate and expressive, they don’t always open up about what is really bothering them, irrespective of their age – toddlers, preschoolers, juniors, teens or tweens.

Knowing specific things about your child’s anxieties, fears and worries, equips you with the ability to initiate a conversation and channel it gently and subtly towards a more open and stress free discussion.

Your child may begin a conversation by saying just a few words or phrases, they are testing you to see if you are really listening and are truly concerned, before they open up and tell the whole story. Communication is about both ‘listening’ and

‘talking’. One without the other is meaningless.

To open up channels of communication with your child, follow a few conscious, and yet simple steps:

Give him/her your 100% attention – This means you set aside what you are

doing and listen with complete attention. We call this “Listening Bodies”. Your body language, eye contact and encouraging expression will give your child the confidence to share feelings, emotions and thoughts.

Respond verbally – Just nodding your head mechanically is not enough. Respond with words and phrases such as “And then what happened?” “How did you feel when he said that?” “Oh, dear, how terrible!”, “Oooh! How wonderful! You must have been thrilled to hear that.” And so on……

Do not interrupt – Allow your child to complete the story. Intersperse with questions or verbal responses, but do not interrupt with comments or advice. Even when they tend to ramble (this is probably because coming right to the point is sometimes difficult), do not rush them by completing their sentences with words of your own. Let them take their time to arrive at the core of the issue that is causing them worry. Your patient listening will help your child know that he/she is heard and show them that you are interested in their whole story. It will also help him/her sequence his/her thoughts and express them better.

Be there for your children when they want to talk – Children have specific times when they are most talkative. It varies with each child. Sometimes it is bedtime, sometimes it is at breakfast, or dinner time, sometimes it is when they are in the car while on their way to school. Optimise this time by striking a conversation with them. The topic could be anything, something that interests him/her, or something you see on the road, or about an incident from your own day at work. Remember, when you initiate a conversation, it should be about what you are thinking, feeling or seeing. Don’t initiate a conversation with probing questions. It will make the child feel as if it is the beginning of an inquisition.

Acknowledge what they are saying – Listen to their point of view even if you disagree with it. Let them finish talking before you respond with your point of view. Repeat what you heard them say to ensure that you have understood. This also gives the child the assurance that you have been listening carefully. Ask to clarify that what you heard and what they said are the same.

Don’t raise your voice, strengthen your argument – When you are in disagreement with what your child is saying or asking for, respond in a way that they will hear and understand. Don’t sound angry or defensive, soften your tone and response. Acknowledge that you do not agree with what your child is saying, and you understand that your child too probably does not agree with what you are saying or suggesting. Instead of arguing about “who” is right and “who” is wrong, speak about “what” you think is right or wrong.


Encourage your child to do the same. Lok at the problem or issue being discussed. This is not a power struggle, it is a discussion.

Recognise your triggers and those of your child – Often we react during situations and conversations, rather than responding. Make an effort to identify what triggers your reaction. Recognise them so that you are aware and conscious of them. These triggers would vary from situation to situation. Some of the common triggers that cause you to react come from your own feelings, such as fear, anger, guilt, helplessness, inadequacy, etc. Be conscious of your emotions when communicating with your child. Parent from your principles, rather than your fears. Reflecting for a moment before responding will enable you to check if it is triggered reaction or a thoughtful response.

“Communication must be HOT. That is Honest, Open and Two-Way.”

– Dan Oswald.

Studies have shown that effective communication is a result of a combination of words (7%), tone of voice (38%) and body language (55%). Notice how body language has the maximum impact on effective communication?

Therefore, it is important that during any communication (when your child is talking to you, or you are talking to the child, or both of you are talking to each other) you make eye contact. Be aware of your gestures and posture, as they send out non-verbal signals to the listener. These non-verbal signals could make or break effective communication.

Be conscious of your emotions. Be calm and focused, so that communication is not diluted or distracted. Vary your tone of voice and pitch to ensure that the conversation is non-threatening or and encouraging. Ensure that neither your tone of voice nor your pitch is anxious, irritated, threatening or intimidating.

Don’t monopolise the conversation. Encourage your child to speak and respond. If your child is struggling to frame the sentences or sounds confused, prompt using subtle words and phrases, rather than abrupt probing questions.

Knowing what causes barriers for effective communication is as important as knowing what enables effective communication. Some of the most common barriers are: preconceived perceptions, one’s own emotions, snap judgements, closed questions and words, passive or distracted listening, endless rambling, lack of empathy, over use of abstract examples and assumptions, interruptions and interference. Avoid these to achieve effectiveness and to open and strengthen channels of communication with your children.

In conclusion, conversation is an art, they say. Well, so is communication. Especially communication with one’s child. Hence, to ensure that communication is effective, a conscious effort by both listener and speaker would be required. And for this, one needs to –

Listen more than talk, Think before talking,

Speak calmly or not speak at all, Ask open ended questions,

Respond, rather than react.

“The effectiveness of communication is not defined by the communication. It is defined by the response.” – Milton Erikson

HAPPY PARENTING!

Contributed by Neethi Srikumar, AVP – Operations Shri Educare Limited

(For more tips on ‘Positive Parenting’, please write to neethi.srikumar@shrieducare.com)